![]() One way to prepare for the future metaverse is looking at existing immersive online experiences, like Second Life and popular platforms like Roblox, Fortnite, and Minecraft. The metaverse “is something we all have to be thinking about, especially when it comes to the enterprise, because it does influence things that come next,” Webb said. “If you're worried about your company needing to jump in right this very minute to make your metaverse play, you can stop worrying.”īut that doesn’t mean it can be pushed aside. ![]() Overall, “the metaverse is almost entirely hype and baloney right now,” said Philip Rosedale, whose company Linden Lab created the pioneering virtual civilization Second Life. It’s not a singular place, it’s not a singular protocol,” she said. “It’s not a technology, it’s not even an umbrella of technologies. Bill Gates recently predicted that in the next few years, most remote meetings will move to a metaverse-type platform.īut the future is unclear because the metaverse is still just a concept, according to futurist Amy Webb, the chief executive officer of the Future Today Institute, who moderated a discussion about the metaverse at the recent Future Compute conference hosted by MIT Technology Review. Some companies, like Gucci and Ferrari, have already established a presence on immersive platforms Roblox and Fortnite, while companies like Disney are looking at creating their own metaverse experience. And companies of all kinds are looking at what a robust metaverse means for them and their industry.
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